August is usually a quiet month for private aviation in Dubai. But this year, Falcon Elite, the private terminal of Alex Group Investment, saw a 160% increase in aircraft movements compared to August last year, a sign of growing trust from both regional and international travelers flying to and from Dubai, even during low season.

To support this growth, Falcon Elite has added two new push-back tractors, each able to handle aircraft as large as the Airbus A380. These additions help speed up ground handling and prepare the terminal to serve larger jets with greater ease and flexibility.

Beyond operations, Falcon Elite is also focused on improving the passenger experience. A new touch in the VIP lounge, electrolyte coconut water has been introduced to help guests stay refreshed and hydrated, especially during long-haul flights or the hot summer months.

“This growth proves that people notice when service feels truly personal,” said Mr. Sultan Rashit Abdulla Rashit Al Shene, Founder & Chairman of Alex Group Investment. “Every guest who walks through Falcon Elite deserves more than just a terminal, they deserve comfort, care, and attention to detail. That’s what we mean when we say: It’s personal.”

Falcon Elite will continue to invest in both equipment and service, with one clear goal: to offer the best possible experience for each and every person passing through its doors.

Ines Nacerddine
Director of Marketing – Aviation
Alex Group Investment
Email: ines.nacerddine@alexgroupinvestment.com